Build brand confidence and win clients — without the ongoing ad spend or hours spent tracking complicated metrics

An end-to-end marketing renovation for service-based health, creative and education business owners.

What if growing your business meant more of the work you love, and less of your weekend chasing bookings? 

You finish a rewarding day of client work, eager to switch off and recharge over the weekend. You smile as you flick through your emails—three new sessions booked and their onboarding paperwork sent, all without you having to lift a finger.


With no ad metrics to track or daily post to craft, you close your laptop, content knowing your marketing & business systems will work all weekend so you don’t have to.


A few months ago, you simplified your marketing—now the clients find you, not the other way around.

You love your work, and you’re darn good at it too. So why does chasing clients feel like another full-time job?

You started this business as a way to take charge of work and life balance, escape the daily grind and build a more flexible week—all while doing something you love.

You’re darn good at it too, except you can’t stop noticing the gaps in the schedule that don’t seem to fill. You spend your evenings and weekends agonizing over ads and social posts that cost more than just money, but they still aren’t bringing work through the door.

Business improvement feels like a pipe dream, because your hands are full just trying to keep up with the daily demands of marketing, and you simply don’t have the time to consider a “better way”.

You care deeply about the work you do, but you’re starting to wonder if you’re really cut out to compete with the others who seem to have it all together. 

How we'll transform your business

Marketing doesn’t need to be complicated — there’s a simpler way to win clients without the overwhelm. 

A Simple Audit

A Simple Change

A Simple Execution

“Emily helped me shortcut my way to success.

She combines professionalism and organisation with outstanding design, copywriting and technical skills. Her value has proven to be a gamechanger. Would highly recommend.”

Deanna,

Ivy Ink Digital

How you'll be supported

Here's the process we'll use to rebalance your work and life:

Clarity Workshop

A one-on-one marketing workshop (1 hour video call) to clarify your business needs and develop key aspects of your marketing strategy.

Project Planners

Answer simple prompts to organise your ideas, outline your preferences and create written content with ease.

Strategy & Guidelines

Position your business to reach ideal clients and keep your momentum post-launch with booklet of professional guidelines to follow.

Brand Design

Receive a full kit of expertly crafted logos, colours, typography, and editable business stationery.

Web Design & SEO Fitout

Pair a beautifully designed website with built-in marketing techniques that stop the scroll of your ideal clients and encourage them to action.

Continued Support

The the road doesn’t end with your project launch. You'll receive a guided handover call, 2 weeks tech support and exclusive resources.

COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES · COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES · COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES · COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES ·
COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES · COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES · COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES · COPYWRITING, SEO & WEB DESIGN FOR BUSINESSES ·
DESIGN & MARKETING EXPERT · DESIGN & MARKETING EXPERT ·
Meet Emily, founder of Ochre Design Studio & Australian website designer

Why me?

I make marketing easy for business owners who value working smarter, not harder.

Hi, I'm Emily! I'm a lover of systems and efficiency, two things I prioritise in your client experience. My process plays a huge role in your success, and my clients often quote it as a favourite feature of our work together.


Simple and organised, my process draws on the business knowledge you have but don’t know how to express, and allows me to translate your insights into effective strategies and stunning visual design that engage your ideal audience and encourage them to action.

Simple Marketing Success is for you if:

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You're a service-based business owner feeling overwhelmed by the complexity and constant demand of marketing

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You're a pragmatist who deeply enjoys client work, but struggle to find the time or energy for business improvement

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You don’t have a solid plan in place for client acquisition, and are just riding the ups and downs of business

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You value simplicity in your personal life, and feel the urge to declutter and simplify your work life too

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You're looking for someone to trust with your business growth, who offers a clear and easy process

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You feel an imbalance between work and life, and want to explore how automation or systems in business might remedy it

7 Week Transformation


  • PAYMENT OPTIONS

    •  Pay in full — $7000

    •  Pay in 4 — fortnightly payments of $1750


  • PROJECT TIMELINE

    •  Week 1 — Strategy

    •  Weeks 2-3 — Branding Prep & Design

    •  Weeks 4-6 — Website Prep & Design

    •  Week 7 — Launch


  • INCLUSIONS

    •  Clarity Workshop — 1 hour strategy call


    •  Project & Content Planners — simple forms to outline your preferences & create website content with ease


    •  Brand Strategy & Guidelines — strategic outline & booklet of professional guidelines for post-launch cohesiveness


    •  Branding Kit — 4x logo variants for all occasions (primary, inline, stacked, logo mark), colour palette & typography selection


    •  Editable Business Stationery — double sided business card, letterhead and email signature all imported to your Canva account (plus guided Canva account setup)


    •  Standard Website Design — 6 page design (homepage + 5 additional), tech & site security setup 


    •  SEO Fitout — Google Business Profile & Search Console setup/updates, SEO-oriented copywriting, off-page and on-page techniques for faster site speed and better rankings


5 Week Transformation


  • PAYMENT OPTIONS

    •  Pay in full — $5000

    •  Pay in 4 — weekly payments of $1250


  • PROJECT TIMELINE

    •  Week 1 — Strategy & Project Prep

    •  Weeks 2-3 — Brand Design

    •  Weeks 3-4 — Website Design

    •  Week 5 — Launch


  • INCLUSIONS

    •  Clarity Workshop — 1 hour strategy call


    •  Project & Content Planners — simple forms to outline your preferences & create website content with ease


    •  Brand Strategy & Guidelines — strategic outline & booklet of professional guidelines for post-launch cohesiveness


    •  Mini Branding Kit — 2x logo variants (primary & alternative), colour palette & typography selection


    •  Mini Website Design — 3 page design (homepage + 2 additional), tech & site security setup 


    •  SEO Fitout — Google Business Profile & Search Console setup/updates, SEO-oriented copywriting, off-page and on-page techniques for faster site speed and better rankings


The details

Sustainable results take time... and 6 months from now, marketing will have never felt easier.

What to expect

Walk away with a clear business direction and a simpler approach to marketing that feels intuitive and energising.

In one week

By launch day

Post-launch

“Thankyou for your dedication and artistry.

Emily’s ability to listen, empathise and creatively translate that into stunning visual design is incredible. Each step of the process, Emily provided thoughtful explanations, ensuring we understood the creative choices behind her designs. Her work has given us a powerful visual identity that will strengthen our outreach and impact.”

Kylie,

Red Letter R.U.N.

Balance begins here.

Ready to meet the best version of your business?

Frequently Asked Questions

  • What kind of support will I receive after my project is completed?

    Your project includes a comprehensive video call handover, as well as two weeks’ website support for minor or technical issues.


    Completing your project with us also unlocks exclusive post-launch resources to aid your future marketing efforts, and we are here to help with any site updates that you might need down the track!


  • I don’t have a lot of extra time to put into this project right now. Is this still for me?

    Yes! Your 7 Week Business Transformation is designed with the busy business owner in mind.


    Our fully-guided client process focuses on one project area at a time to keep things simple and stress-free. Over a period of 7 weeks, your commitment could average less than 90 minutes per week if you choose.


  • Does my website design include SEO?

    Yes! Your website project includes a host of SEO techniques including on-page and off-page that offer long-term benefits for your site rankings and a strong foundation to build on.


    You’ll receive setup/updates to your Google Business Profile, website pages optimised for search results listings, structural techniques to increase site speed and more! 


  • Can my website be linked to my booking calendar?

    Absolutely! Almost all softwares/CRMs with booking capability can either be embedded in your website page for a seamless client experience, or linked directly to your calendar.


    Double check with your software provider, but linking online bookings is a great way to cut down on busywork and allow your acting audience to book straight away!


  • What if I don’t like the way my branding results look?

    We offer an inclusive process from the very beginning to make sure we understand your visual expectations.


    Before design work begins, we translate your inspiration into a Visual Direction board (like an image collage/moodboard) to ensure we’re on the right track.


    Every design decision is shaped by your 

    businesses’ unique marketing strategy, and includes detailed explanations as part of your 2 review rounds.


    Most of our clients find that 2 review rounds leave plenty of breathing room to polish any imperfections, but we’re only happy when you are—so we offer additional rounds at $300 each if more refinement is required. This goes for your website design, too!

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Australian service provider

Trusted web design partner of health professionals and organisations Australia-wide.